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A global telecommunications company wants to allow its business practitioners to create onboarded traits for onboarded first-party data through Natural Match. The business practitioners only have access to their own region-specific data sources.
The Customer ID is synched with Data Source ID: 432145.
The Latin America Business Practitioner has access to Data Source ID: 761432. Adobe Experience Cloud ID is enabled. The files are split by each region. Which design should the architect select to meet these requirements?
Use 761432 as the DPID and 432145 as the TDPID in the file name
Add a column in the file for Data Source 761432
Use 761432 as the DPID in the file name
Use 432145 as the DPID and 761432 as the TDPID in the file name
Answer: B
Question: 75
An architect needs to devise a plan to capture user activity given the following scenario:
A credit card company plans to run an acquisition program in partnership with a hospitality company.
The hospitality company agrees to advertise the credit card company’s product offer on its website to its current customers.
The hospitality company redirects the current customers to the credit card company’s website to apply for the credit card after clicking on the advertisement. The hospitality company wants to track the members’ actions on the credit card application pages in Audience Manager.
What should an architect recommend to meet these requirements?
Deploy Audience Manager tracking pixel on credit card application pages
Activate loyalty members’ data using the services of an onboarding partner
Deploy Audience Manager DIL code on credit card company website
Enable server-side forwarding with the credit card company
Answer: C
Question: 76
Question: 77
A client needs to send marketing emails using Adobe Campaign to all customers who have logged in to the website within the past 30 days but have only bought products at a retail store location. These customers are represented in AAM using the segment name of "1st Party: Recent Visitor – Retail Shoppers". Which identifier should an architect use to meet these requirements?
Declared ID
Experience Cloud ID
Profile ID
AAM UUID
Answer: D
Question: 78
A client wants to increase website performance by limiting the number of Experience Cloud JavaScript server calls. Which action should the architect recommend to meet the requirements?
Create a data source in AAM for Adobe Analytics
Disable the outbound Analytics Destination in AAM
Enable Adobe Analytics server-side forwarding
Implement the latest version of the AAM Data Integration Library (DIL)
Answer: D
Question: 79
A large bank needs to develop the taxonomy to manage its assets in the Audience Manager given the following scenario: Collects site activity data from multiple websites set up for a respective Line of Business (LOB)
Has extensive data available in CRM system on its current customers Tracks media in DMP (Display, Video, Search, Social, etc.)
Has multiple teams and partners using the data available within Audience Manager for audience development Uses Audience Manager as a central platform to develop and activate audiences in owned and paid channels
Which recommendation should an architect make for Traits name taxonomy development?
Indicate the name of the segment using the Trait in segment development
Indicate the destination partner, signal, and name of source of data
Indicate the name of the segment using the Trait and the destination partner
Indicate the collection method, signal, and name of source of data
Answer: B
Question: 80
An architect is examining the network traffic on a client’s website to verify that server-side forwarding is working correctly. What should the architect look for in the response to the Adobe Analytics call?
Adobe AD0-E452 Exam (Adobe Audience Manager Architect) Detailed Information
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Training
General questions
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A: We are the leading provider of learning, enablement, and certification on Adobe products. Our team helps you master it all so you can deliver the ideal experience to every customer, every time.
Q: What courses are offered?
A: Fast or self-paced. On site or online. Whatever your learning style or timeline for success, we’ve got a training approach that’s right for you. We offer a comprehensive list of digital media and digital marketing courses either through us or our authorized training partners.
Q: What are the benefits of training courses?
A: Successful businesses work with Adobe’s world-class products and solutions every day. When you train with Adobe, you stay ahead of the pack with digital skills that will take you anywhere you want to go.
We offer more than just old-school training, including:
• Skills assessment
• Digital marketing accreditation
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• Event perks, such as preconference training and other unique opportunities to get in front of industry leaders
• An All Access Pass so it’s simple and convenient
Q: I'm not sure which course is right for me. Where should I start?
A: You can contact us to design a learning path that's the right fit for you. Also browse the full course descriptions to help you learn more about specific products you are interested in.
Q: How do I sign up for a training course?
A: For classes offered by Adobe Digital Learning Services, simply find the class you’d like to take at a location near you and register on this site. (See all currently available courses.) For classes offered from Adobe Training Partners, use the Partner Finder to search for trainers in your area and register with them.
Q: How do I request custom training at my company?
A: Just fill out our form to request private training for up to 12 individuals at your site. Price includes travel costs. Any unused portion of this Adobe Professional Services engagement will expire 12 months after the effective date and may not be carried over or used for any purpose. Price includes up to 12 students. Note that this service is not available in India.
Q: What if I need to cancel or reschedule a course?
A: Cancellations and requests to reschedule public or private classroom, on-site classroom, virtual private or virtual public classroom training must be made at least seven (7) business days before the scheduled date of the course. You will receive a full credit that must be used before the expiration of the applicable term. No refund or credit will be granted if the request is made less than seven days in advance.
Adobe reserves the right to reschedule or cancel a training course due to low enrollment or if necessitated by an emergency or other unforeseen circumstances. In such cases, you will receive a credit for the full amount that must be used before the expiration of the applicable term. Adobe will not be liable for any nonrefundable travel arrangements. Contact us for assistance.
Q: Bank of Funds Cancellation and Terms
A: This offering creates a non-refundable bank of funds which will be decremented by the list price of each regional, online or on premise training course in which Customer enrolls, registers or attends. Customer may cancel an enrollment, without charge, if it provides Adobe with at least 7 business days advance written notice. If Customer fails to attend a training course in which it is enrolled, cancels such enrollment with less than 7 business days written notice, or fails to provide the minimum requirements (such as PCs, space, projectors) that may be reasonably requested by Adobe in order to provide an on premise training course, Customer’s bank of funds will still be decremented in the amount of the enrollment fee. In the event Adobe cancels a training course, Customer’s bank of funds will not be decremented. All unused funds as of the End Date shall expire and be forfeited.
Q: What online training options are available to me?
A: We offer both virtual instructor-led courses and videos on demand so you can learn where and when it’s convenient for you. You can also check out our free video learning content to get a taste of what ATS training is all about.
Regional information
Q: Are courses offered worldwide?
A: Adobe currently offers regional courses in EMEA, Asia Pacific, Japan, the United States and Canada. Private training at your company is available worldwide, except in India.
Adobe Authorized Training Center partners are authorized by Adobe to provide courses at their company location. (Note: AATC partners focus mainly on Adobe Creative Cloud and Creative Suite product training.)
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A: Credit card payments are accepted in North America, select European countries and select Asia Pacific regions. If you are not presented with an option to purchase via credit card, you’ll need to contact Sales to obtain a purchase order before registering for a course.
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A: Contact your Adobe account manager or sales manager for help locating your contract number. You can also contact us for assistance.
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A: Our trainers speak several languages. The language used depends on those in attendance; if there is one person in the class who does not speak a local language, we present the course in English.
Q: In which languages are course materials available?
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Q: I have registered for my training course in EMEA. When will I receive the confirmation e-mail?
A: For all EMEA course registrations, a confirmation e-mail will be sent about a week before the course starts.
Q: In which languages are the courses conducted (JPAC)?
A: In Japan, training course materials are localized in Japanese. For all other Asia-Pacific countries, they will be in English.
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Certification
General questions
Q: How do I prepare for my exam?
A: You should have extensive experience for all listed exam topics. The topics for each exam are in the exam guide. Review the recommended materials listed in the relevant exam guide to see if you’re ready to take the certification exam.
Q: Does attending training courses help with certification?
A: Attending training courses gives you hands-on experience and in-depth expertise in Adobe products. However, training courses are not prerequisites for a certification exam.
Q: How are the exams administered?
A: Adobe Certified Expert (ACE) exams are administered by Pearson VUE, an independent third-party testing company. The tests are offered at over 5,000 authorized testing centers in more than 100
countries. Visit the Pearson VUE website for more information or to register for an exam.
Q: How do I pay for an exam?
A: You can pay for a certification exam with a credit card, or you may request to be invoiced through your salesperson. Invoiced customers will receive a voucher number to use as payment.
Q: If I don't pass an exam, can I get a refund?
A: We are unable to offer refunds for failed exams.
Q: How long do the certifications last?
A: Certifications on Adobe Digital Marketing Suite products are valid for 12 months. All other product certifications do not expire, although ACE exams are continually evaluated and updated to ensure content remains relevant. Maintaining your certification status validates your knowledge and skills as a competent professional.
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A: You may register for the exam again 14 days after a failed attempt. You are allowed up to three exam attempts for any exam annually. Each attempt will incur a separate exam fee.
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A: Question answers are not disclosed. Adobe strives to maintain the highest standards to protect the integrity of the certifications you earn.
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A: Adobe is focused on the integrity of the ACE certifications and ensuring the accreditations remain meaningful. If you have a grievance with a question, send a description of the question and your complaint to aceprogram@pearson.com.
Q: What do I receive upon certifying?
A: All certifications offer an e-certificate and use of the ACE logo, which will be emailed to you after you sign the ACE Agreement.
Q: Where do I view my certification history (results and so on)?
A: You can view your certification status, history, results and more by logging in to the Adobe Certified Portal.
Q: What is the prerequisite for taking an ACE recertification exam?
A: Candidates must be certified on the previous version of the product to have their recertification exam results apply to the current version.
Q: How do I add my name to the ACE Finder?
A: Follow these instructions to get your name added to our Adobe Certified Expert Finder:
• Log in to the Adobe Certified Portal. If you need assistance with your credentials, contact aceprogram@pearson.com
• Select Update Personal Info from the menu.
• Scroll down to the bottom section, Custom Questions, and select Yes so we can share your credentials.
• Enter a URL to showcase your skills, previous project, contact information and more in the Website field (optional).
• Click Submit
Please allow five business days for your information to appear. If you still don't see yourself listed, contact aceprogram@pearson.com for assistance.
Adobe Creative Cloud and Creative Suite Certifications
Q: Why are certifications offered in both Creative Cloud and Creative Suite?
A: When you purchased a version of a Creative Suite product you were able to use that version indefinitely, so the certification remained valid indefinitely as well. When you certify on a perpetual product you continue to be an expert on that version, but as features are added and changed you will, over time, be using a different product. To ensure that all our ACEs have a level playing field, only those who are able to show they have the most current knowledge are able to represent themselves as ACEs of the most recent product/exams.
Q: What does the release of Creative Cloud mean to the ACE program?
A: The process of registering and taking exams and becoming certified does not change with the release of Creative Cloud.
Q: Do I have to recertify every time my Creative Cloud product is updated?
A: No. Creative Cloud products are updated regularly, but not all changes will impact the skills that make someone an ACE. You will need to recertify after your ACE certificate expires to continue to represent yourself as a current Creative Cloud ACE.
Q: For how long will my Creative Cloud certifications be valid?
A: Your ACE certification for Creative Cloud products will be valid for two years after the date you certify.
Q: I am currently certified in Creative Suite products. How long will those certifications be valid?
A: Your existing Creative Suite certifications will always be valid; however, they will be valid only for the product version on which you were certified.
Q: Will the beta exams count as my CC certification?
A: Yes. If you participate in our exam beta process, and receive a passing score for a live exam based on your answers to questions from a product beta, that passing score will apply toward your Creative Cloud certification. If you are interested in participating in upcoming betas, follow us on Facebook and Twitter for recruitment updates.
Q: How long will the CS6 exams be available?
A: The CS6 exams will continue to be available for as long as Adobe continues to sell and provide product support for CS6.
Q: What about my certification that isn’t for Creative Cloud or Creative Suite?
A: Currently there are no changes to our other exams/certifications in the ACE program.
