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When applying the above segment to the "Pages" report, the analyst sees the following top 5 pages:
search:computers:1 5. search:televisions:1
What change should be made to remove the non-search result pages from the pages report?
Run the "Pages" report with the internal search event in Workspace
Change the segment container from "Visit" to "Hit"
Run the "Pages" report with the internal search event in Reports
Change the segment container from "Visit" to "Visitor"
An analyst needs to configure an Affiliate marketing channel within the Marketing Channel Processing Rules. Traffic from this channel uses the "source" and
"campaign_name" query parameters. The "source" query parameter is used by other marketing channels. Traffic from the Affiliate marketing channel this query parameter with a value that starts with "aff". Affiliate traffic may NOT have a defined value for "campaign name".
How should the analyst configure the processing rule so that any hits from affiliate are added to the Affiliate marketing channel?
Hits where the "source" query parameter starts with "aff" and the "campaign_name" exists
Hits where the "source" query parameter starts with "aff"
Hits where the "source" and "campaign_name" query parameters exist
Hits where the ‘campaign_name" query parameter starts with "aff"
An analyst needs to share a Workspace with a select group of individuals that may change over time. Which process should the analyst follow?
Add the Workspace to the user group from the Admin console
Share the Workspace with the user group from within the Workspace
Select the "Share" option and add each individual that needs to access the project from the Workspace
Select the "Share" option, create a new custom group for the set of users and share the project with that group from the Workspace
An analyst creates a Workspace based on two separate segments:
Product type = electronics
Marketing channel = affiliate
As a follow-up analysis, the analyst wants to identify electronics sales from the affiliate channel over the past 90 days. Which segment should the analyst create to fulfill these requirements?
A new segment to include segment A OR B. Then within 90 days the orders event count is greater than "0".
A new segment to include segment A AND B. Then within 90 days the orders event count is greater than "0". Product type = electronics
A new segment to include segment A. Then within 90 days the orders event count is greater than "0".
A new segment to include segment B. Then within 90 days the orders event count is greater than "0". Marketing channel = affiliate
Per a solution design reference, the following variables are set when a social share occurs: event5 – Social Share eVar7 –
Social Share Channel prop7 – Social Share Channel
In Adobe Analytics Reports, which report can be created?
Social Share per Visit by Social Share Channel
Top URLs shared
Top Products shared
Social Shares by Marketing Channel
In the image of the funnel shown in the exhibit, which statement is true if the evenue decreases by 50%?
Average revenue per order increases
Average orders per click-through decrease
Average revenue per order decreases
Average orders per click-through increase
An analyst needs to deliver a Workspace to the members of the executive team on a weekly schedule. The members of this executive group do NOT for Adobe Analytics or the Adobe Marketing Cloud.
How should the analyst schedule the weekly delivery of this Workspace to this executive group?
Create an "Executive" publishing list and send to that group
Add the executive’s email address directly in the recipient’s field and send
Create a new "Executive" user group and send to that group
Add the executive’s email addresses to an existing user group and send
While running an Adobe Analytics eVar classification report, the analyst has identified that one of the classification values should not be in this report. In order to remove only this single classification value, what should the analyst do?
Upload a new classification value of "~empty~" so that the above report value is deleted
Upload a new classification with a blank value where the previous value existed
Delete the classification value from the above report via the classification manager
Delete the entire classification column from the classification manager
A marketing organization has ongoing marketing efforts across multiple channels. In the past, the organization utilized the following URL parameter their efforts: mpid: to identify the marketing agency partner
afid: for affiliate ID campId: to
track the campaign ID itrkid: for internal campaigns offerid: tracks the special offer ID
The marketing manager asks the analyst to provide an example URL that the team can replicate. What is valid landing page URL with appropriate values?
Adobe 9A0-412 Exam (Adobe Analytics Business Practitioner) Detailed Information
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Adobe Creative Cloud and Creative Suite Certifications
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